1 week ago

Marketing Nurture Specialist

Delaware 53.3K - 61.5K Permanent

Job Reference: BBBH37259_1623312277


We believe this is an exceptional opportunity to implement my client's current inbound and outbound marketing initiatives. In this role, you will have a significant impact on the growth of the organisation by executing both long-term and short-term marketing strategies. This is a great position for someone looking to make a real difference and advance their career.

Responsibilities:

Inbound Activities:

  • Assist with current content marketing activities including creation of emails, webinars, e-books, blog posts, case studies, data sheets, brochures, social media posts, and website content to drive inbound traffic
  • Create or enhance existing nurture campaigns with the aim of moving buyers along the buyer's journey


Relationship Building:

  • Build relationships with inbound leads through follow-up phone calls and interactions to build trust and move them along the buyer's journey
  • Qualify leads into marketing qualified leads (MQLs) and pass over to account executives for follow up


PR/Event Coordination/Promotion:

  • Assist with all planning and coordination of all of my client's events and trade shows.
  • Assist in identifying media relationship opportunities and submit the organisation for awards, speaking engagements and other thought leadership activities


Database and Campaign Management:

  • Ensure that leads are in the right nurture campaigns using automation tools
  • Manage marketing database to ensure accuracy
  • Track campaign performance using marketing automation system and identifying ways for improvement


Required Qualifications:

  • 2-4 years of marketing experience in a B2B technology company or equivalent experience
  • Bachelor's Degree in marketing, business or related field
  • Proven ability (supported by work samples) in the development of high-quality, compelling content marketing.
  • Attention to detail and an eye for quality
  • Exceptional written and verbal communication skills a must
  • Have knowledge and understanding of the entire inbound marketing methodology and how to apply it to a long-term marketing plan


Skills needed:

  • Comfortable on the phone
  • Experience with Marketing Automation software such as Pardot, Hubspot, Eloqua, etc.
  • Experience with Salesforce CRM
  • Experience WordPress CMS or another CMS such as Drupal or Joomla is a plus
  • Passion for technology is a MUST
  • Experience Adobe Creative Suite (Photoshop, InDesign, and Illustrator) is a plus


Job Type: Full-time

Share this job:

Apply now

 



Similar Jobs

1 day ago

Public Sector Account Manager

Manchester 40K - 45K Permanent

Public Sector Account Manager - Storage, Backup, Managed Services, Cloud ServicesMy client is an aw...

2 days ago

Strategic Sales Leader - Datacentre, Cyber Security, Cloud

London 120 - 130 Permanent

My client a fast growing high growth technology provider is looking for a strategic sales leader to...

4 days ago

Internal Account Manager

Kidderminster 22K - 25K Permanent

A BRANDNEW opportunity for an Internal Account Manager focused on selling to a variety of IT solutio...

5 days ago

Account Manager

Manchester 30K - 35K Permanent

Business Development/Account Manager - Cyber SecurityA BRAND-NEW Account Manager opportunity with on...

5 days ago

Business Development Manager

Reading 40K - 50K Permanent

Business Development Manager - Storage, Networking, Managed Services, Cyber Security, SaaS & Profess...

1 week ago

Public Sector Account Manager

london 40K - 45K Permanent

Public Sector Account Manager - Storage, Backup, Managed Services, Cloud ServicesMy client is an awa...

1 week ago

Business Development Manager - UK

England 60K - 100K Permanent

Business Development Manager - UKDescription of the organizationMy client is an international suppli...

1 week ago

Graduate Account Manager

Stafford 20K - 21K Permanent

Graduate scheme - Graduate Account ManagerA BRANDNEW opportunity for a graduate to join our client a...

1 week ago

Systems Engineer Pune/Bangalore (post sales)

Pune 25K - 40K Permanent

Hot Network/Cybersecurity post sale role Circa 20-45 Lak Rupees Base + 10% OTE + Bens Are you a su...