1 week ago

Director of Marketing

London 90K - 100K Permanent

Job Reference: BBBH39592_1641840915

A BRAND-NEW opportunity for a Director of Marketing to join a subsidiary of an global tech and data consultancy.

As the Director of Marketing, you will have proven strategy, budget planning and team management experience. You will focus on leading a team of 15 with 6 direct reports and offer direction and support as required. You will also manage the relationships with senior stakeholders across 13 business units. You will be responsible for a significant budget and work in collaboration with the CEO setting BU budgets in accordance with BU objectives and give clear justifications for spend.

Responsibilities of the Director of Marketing

  • Educate and support business units in identifying and evaluate target markets and developing effective strategies to communicate to them
  • Educate the marketing team of changes to channels including e-marketing, social media, advertising, sponsorship and events
  • Oversee the entire customer journey across all touch points (online and offline)
  • Provide insight and strategic leadership for the marketing team
  • You will blueprint the marketing function, striking the right balance between in-house and outsourcing
  • Develop and deliver overall brand and communication strategy to ensure consistent/one voice across multiple industry sectors
  • Drive brand awareness through all marketing channels and in particular through thought-leadership and PR
  • Collaborate with the CTO to help set and drive forward the data strategy in line with the firm's migration onto a new CRM platform
  • Manage and direct the martech and operations marketing team
  • Educate the marketing teams in how to maximise the use of the email and lead nurture tool, Marketo, to develop a strong pipeline of leads
  • Manage all external agency relationships i.e. copywriting agencies, comms agencies, PR, freelance designers etc. and supplier onboarding processes

Director of Marketing Requirements

  • Ideally have a CIM qualification
  • Worked in technology or data
  • Strong track record in people management both direct and in-direct

The Company

  • Well respected and passionate and progressive
  • Working across 13 business units
  • Work in over 50 markets

What's on Offer for the Director of Marketing
Basic salary of £90-100k basic with a 15% bonus

Applicable Skills: Marketing, Marketing Management

Click apply now for immediately consideration for this opportunity.

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